Sorry for the gap between posts, life gets in the way sometimes.
A few weeks ago I talked about the benefits of banning yourself from certain marketing projects. I talked about in the context of web redesign for my home theatre. I figured now was a good time to direct you toward that redesign.
You can take a look at the new website for the theatre HERE.
A few thoughts as you look at the site:
1. One of the concepts the website is based on is a newspaper, i.e. having very clear sections so that people can navigate it easily.
2. We wanted to go "heavy" in our use of photos as a way of supporting the work.
3. The website is designed so that you can get the most common information i.e. directions to the theatre, how to buy tickets, in a few clicks but if you want to go deeper into a production to learn more you can do that as well.
The project was done most by a team of three people, two members of the marketing team and a freelance web designer. It took about four months to pull off and they are still tweaking the site a little bit.
As I mentioned in my previous blog post, the key was giving the three people the space they needed to do their best work. It isn't a "website by committee", it reflects the vision of a just a few people while everyone else tried to provide the resources need to make it happen.
Let me know what you think.