Today is January 20th. In the US it's a big day in politics.
So would today be a good day for me to share with you my ten tips to perfect arts marketing?
Not only because the ten tips don't really exist but because my timing is wrong. You aren't thinking about arts marketing today. Tomorrow maybe, but not today.
And I could try to convince you to be interested in arts marketing today but that would be a waste of time and energy.
So here's what I want you to think about (not now, but on Monday).
In what ways are you wasting your marketing time?
Are you talking to people who have a demonstrated history of not history, like people who never open your emails?
Are you advertising in places or at times when people aren't ready to listen?
Just remember that the right message at the wrong time = The wrong message.
Timing is everything.
FYI, I've noticed a surge in readers from Canda lately. No idea why, but HI CANDA!