If you learn anything this political season, learn this.
To win, you've got to please somebody.
The good news is that you get to choose that somebody. You get to choose the group of people that matter. You also get to choose the people you ignore?
So, who are you trying to please?
The people above you on the org. chart?
Your audience? All your audience, or just a small subsection of your audience?
The easy answer is that you are just trying to please yourself. It sounds like a sound artistic answer. But if you're honest about it, you'll realize that there are a lot of people you are accountable to and thus a lot of people that you may want to keep happy.
When I'm in a situation where I'm trying to please a lot of people, I always remember this saying. Everybody can be served. But everybody can't be served at the same time.
There will be times when making yourself happy is paramount and times you are trying to keep your employees motivated.
There will be times when you are trying to get the market's praise (and money) and moments when you are looking for respect from your peers.
You can do all these things as long as you know what's important AND as long as you don't try to please everyone at once.