Tracking You Down

I'm pretty sure that a few days from now, someone will email me inquiring about my marketing coaching services.

How do I know?

Because Google searches for both "Adam Thurman" and "Mission Paradox" are up.

And clicks on my Services and Testimonials page are up.

So I know what's happening.

I'm being checked out.

I don't mind it.

In fact, I expect it.

Think about it, when's the last time you made any significant purchase without researching it on the internet first?

You should assume that no one is going to purchase your art/artistic event without at least a visit to your website and a Google search.

So this means that:

1.  Your web presence should be well maintained.  I'm not even going to touch on the basic design elements your web site should have, I'm saying that AT A MINIMUM your site should have up to date information, be easy to read, be pretty much typo free and have ZERO broken links.

If you have typos, broken links, etc. then you are screaming to the world that you don't really know what you are doing.

Keep the errors low . . . and when you find them fix them ASAP.

2.  You should have Google Alerts on your name and the name of any organizations you are a part of.  It will help you stay aware of what people are saying about you.

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Update:  Hours after posting this, it was pointed out to me that I had some typos I need to address myself.  Which led to two hours of proof reading old posts.  Thanks for keeping me on my toes.

 

Comments

[The Tofu Chitlin' Circuit]

Thanks for the suggestion on Google Alerts, now I know!

[Lionel Frompton]

I have been following you for a few months but this past week have been noticing a lot of typos and poor sentence structure. Are you rushing to get these posts up for some reason? Slow down. Your ideas are amazing and inspiring. Take your own advice and polish up your words before you post them. peace,