So I'm watching chessy informercials last night and one guy is selling a book called "How to Get Rich and Get Everything You Ever Wanted!"
Of course the guy selling it was a "preacher" and I am sure part of his solution was to give generously to his church!
But for nonprofits, the way to getting rich (assuming that is your goal) is the same as it has ever been.
The more value you add to the world, the richer you become. Of course the trick for nonprofits is figuring out how to measure that value. But here is the thing, everything is measurable . . . you just need to figure out a way to do it.
Maybe nonprofits should hire a stats expert, or better yet find one and put him/her on the board, that is an expert at measuring intangible things.
But the equation is still the same. More value = More money. And of course, More Money = More Mission